Most of the environmentally nasty stuff happens to your clothes after you buy them. Save the earth by caring for your garments in the right way and reduce up to two-thirds of your garments’ carbon footprint after you take it home. The best part? It isn’t as difficult as you think.



Wash right

Washing instructions come in a beautiful Smart Care Sheet when you place your order with us for the very first time. Following our washing instructions will help make sure that your garment has a long, interesting life. If you’d like a guide for specific product care instructions, visit the individual product page on our website or download our Smart Care Sheet here.

 

Wash less

Washing and drying a load every two days creates around 440kg of CO2 each year. Overwashing also sends your garment to its grave faster, so go easy on the laundry loads and be good to the earth.

 

Line dry

Line drying your garments for just 6 months out of the year can eliminate up to 317kg of greenhouse gases annually. That’s the same energy required to drive a Prius over 2896 kilometres. When line drying, turn your coloured garments inside out to reduce fading. Hang shirts from the hem, and pants and skirts from the waistband so the clothes peg marks are in a less conspicuous spot (which means less ironing later).

 

Cold is gold

Washing on cold preserves the life of your garments and helps your clothes live a little longer. Organic garments which don’t have chemicals to protect them from the beating of a 60 degree furnace-like washer will start feeling the heat. Also, switching from hot water to cold or warm water can help prevent 226kg of CO2 from entering the atmosphere every year.

 

Microfibre pollution

When you wash anything made from synthetic fabrics like polyester, nylon and acrylic, tiny bits of plastic called microfibres are shed. With each wash, plastic fibres from these synthetic garments are making their way from washing machines into rivers and oceans. The tiny fibres are extremely small and almost invisible making it hard for sewage treatment plants to effectively filter them out. To reduce microfibre shedding, gently handwash your synthetic garments in cold water.

 

Green dry-cleaning

The primary chemical solvent used in dry-cleaning, perchloroethylene (or perc), damages clothes over time and poses severe health risks, like liver damage and respiratory failure. It can also lead to groundwater contamination and air pollution.

Our partners, For the Love of Laundry, is the only company in Singapore to clean purely with GreenEarth, a toxin-free technology that is better for you, your clothes and the environment. Using an all-natural liquid silicone, this method of dry-cleaning gently rejuvenates the most delicate fabrics, making your clothes feel cleaner, look better and last longer.

Liquid silicone is a safe all-natural cleaner derived from sand, which gently penetrates fabric to rinse away dirt in a way that neither water nor Perc can. Liquid silicone is non-allergenic and mild enough to rub on your skin and happens to be the main ingredient commonly found in everyday shampoos and body lotions.

All Esse customers enjoy a discount off their first dry-clean with For the Love of Laundry. Just look out for an email after you’ve made your purchase for details.

Based overseas? Drop us an email and we’ll try to help you locate your nearest green dry-cleaners.